Pashmina is hand-spun from the downy underfleece of Changthangi goats reared at 4,000 m in Ladakh, then woven and often embroidered in Kashmir. The Kani shawl, built motif-by-motif on tiny wooden bobbins, can take years and is the pinnacle of the craft.
Pashmina is hand-spun from the downy underfleece of Changthangi goats reared at 4,000 m in Ladakh, then woven and often embroidered in Kashmir. The Kani shawl, built motif-by-motif on tiny wooden bobbins, can take years and is the pinnacle of the craft.
Crafted by Kashmiri weavers & embroiderers of Jammu & Kashmir.
Kashmir Pashmina & Kani Shawl is registered under India’s Geographical Indication (GI) Act as “Kashmir Pashmina; Kani Shawl”. A GI tag legally certifies that a piece genuinely originates from its traditional region and is made by its rightful artisan community — your guarantee of authenticity.
GI-certified authenticity
Rooted in India’s registered craft traditions
Artisan-direct
Made by the makers — fair, direct earnings
Traceable provenance
Every piece carries its maker, region & origin

We onboard artisans craft by craft so every piece stays genuinely handmade and one of a kind.
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