Pattachitra, the cloth-scroll painting of Odisha, has illustrated the Jagannath cult for over a thousand years in the artisan village of Raghurajpur. Its bold borders, mythological narratives and natural pigments are applied without preliminary sketching.
- Region of origin:
- Odisha
- GI registration:
- Odisha Pattachitra
- Materials:
- treated-cloth; natural-pigment; palm-leaf
- Techniques:
- fine-line; tussar-brush; lacquer-coating
- HS code (customs):
- 9701
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About Pattachitra
Pattachitra, the cloth-scroll painting of Odisha, has illustrated the Jagannath cult for over a thousand years in the artisan village of Raghurajpur. Its bold borders, mythological narratives and natural pigments are applied without preliminary sketching.
- Region of origin
- Odisha
- GI registration
- Odisha Pattachitra
- Materials
- treated-cloth; natural-pigment; palm-leaf
- Techniques
- fine-line; tussar-brush; lacquer-coating
- HS code (customs)
- 9701
How it’s made
The makers
Crafted by Chitrakars of Raghurajpur of Odisha.
Why “GI-tagged” matters
Pattachitra is registered under India’s Geographical Indication (GI) Act as “Odisha Pattachitra”. A GI tag legally certifies that a piece genuinely originates from its traditional region and is made by its rightful artisan community — your guarantee of authenticity.
Buying Pattachitra — questions, answered
- Are VedikCraft's Pattachitra pieces hand-painted or prints?
- Every Pattachitra piece is genuinely handmade by a named artisan — one of a kind, never a print or machine copy.
- Is this Pattachitra authentic and GI-certified?
- Yes. Pattachitra is a GI-protected craft (registered as “Odisha Pattachitra”). Every order ships with a signed Certificate of Authenticity and a QR code to verify its maker, region and GI status.
- What does an authentic Pattachitra piece cost?
- Handmade Pattachitra typically ranges from ₹1,000 to ₹80,000, depending on size, detail and the artisan.
- How do I care for a Pattachitra piece?
- Keep Pattachitra out of prolonged direct sunlight and damp, and dust it gently. Because each piece is handmade from natural materials, slight variations are part of its character.
GI-certified authenticity
Rooted in India’s registered craft traditions
Artisan-direct
Made by the makers — fair, direct earnings
Traceable provenance
Every piece carries its maker, region & origin